LAOS – THAILAND  
01
 
SOFITEL CONTINUES TO EXPAND IN ASIA WITH THE SIGNATURE OF TWO NEW MANAGEMENT CONTRACTS.
Hôtel de La Paix Luang Prabang will be rebranded as Sofitel’s first hotel in Laos. With an unique location in Unesco World Heritage city Luang Prabang, on a peninsula where the Mekong and Nam Kham rivers meet, this exceptional property offers 23 suites, restaurant, bar, meeting rooms and outdoor pool.
Hôtel de La Paix Hua Hin (photo) will become the second Sofitel So in Thailand. Designed by a leading Thai architect, with iconoclastic contemporary architecture, the hotel has 72 rooms and 7 villas and features a zen rooftop reflection pool. After renovation, the luxury boutique hotel will offer two restaurants, three bars, meeting rooms, two pools plus spa and fitness center.
The two hotels will join the network using the same names until they are completely renovated in 2015.
 
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  CHINA  
Sofitel
 
SOFITEL SHANGHAI HYLAND HAS TOTALLY REVAMPED 145 DELUXE CLASSIC ROOMS AND 49 PRESTIGE SUITES.
Sleek glass and wood designer furniture, rich fabrics and Chinese wallpaper motifs, with decor in tones of gray and blue and dynamic orange, create an artful blend of contemporary French elegance and local culture. The exclusive Sofitel MyBed™ guarantees a perfect night’s rest and guests can take refuge in their personal rain shower or deep bath in suites fitted with high-tech privacy screens. Each room is equipped with state-of-the art technology featuring TV, WIFI and advanced user features giving free internet access on personal devices, plus JBL multimedia dock.
Perfectly located on China’s most famous shopping street, in the heart of the business and tourist district, Sofitel Shanghai is an urban oasis for the modern business or leisure traveller.
 
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  WORLDWIDE  
Sofitel
 
LAUNCHED IN FRANCE IN 1982, TODAY THE “FÊTE DE LA MUSIQUE” ON JUNE 21 IS A WORLD-FAMOUS STREET MUSIC FESTIVAL.
Brand hotels worldwide jumped at this great opportunity to build bridges between French art de vivre, cultural initiatives and local customs by organising free concerts and live performances of jazz, rock, samba, hip hop or classical music...
In America, Sofitel Philadelphia offered an eclectic mix of jazz in the Liberté Lounge, classical ensemble with gourmet tasting menu by French chef Justin Perdue and late night clubbing with DJ Eddie Tully. Vietnam’s Sofitel Legend Hanoi threw a Brazilian Pool Party at the Bamboo Bar with festive decor, fashion show, music and dance attended by VIP guests and press. In Germany, Sofitel Berlin Gendarmenmarkt staged a concert by French singer-songwriter Antoine Villoutreix. While Morocco’s Sofitel Essaouira Mogador splashed out with a poolside samba party and Afro-Brazilian percussion.
 
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